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We've all heard of Spanx - the body shaping underwear that nips and tucks you in all the right places and hiding all the flabby bits under its magical material. And we're all aware that a size zero body is (supposedly) no longer the in thing, right?
So, it seems that the peeps at Levi's took the above (and the popularity of bootylicious stars like Beyonce, J-Lo and Sofia Vergara) into consideration when designing their latest "Revel" range. It promises to shape a woman's body by using special materials that will flatten the tummy, curve the inner thigh, and smooth and slim the outer thigh.
They've already innovated the industry by creating Levi's Curve jeans - giving women of all shapes and sizes the opportunity to find the jeans that fit their body the best. Check out this cool tool they've designed to help you find jeans that fit your booty best.
According to the Vice President of Levi's, Jill Guenza, "Levi’s Revel takes that curve innovation one step further by actively shaping a woman’s body, giving her the legs and butt she always wanted."
Well, this is good news for both curvy and skinny women, I guess. If you've ever wanted more junk in your trunk, now's your chance. And if you've already got it, then good for you!
So, it seems that the peeps at Levi's took the above (and the popularity of bootylicious stars like Beyonce, J-Lo and Sofia Vergara) into consideration when designing their latest "Revel" range. It promises to shape a woman's body by using special materials that will flatten the tummy, curve the inner thigh, and smooth and slim the outer thigh.
They've already innovated the industry by creating Levi's Curve jeans - giving women of all shapes and sizes the opportunity to find the jeans that fit their body the best. Check out this cool tool they've designed to help you find jeans that fit your booty best.
According to the Vice President of Levi's, Jill Guenza, "Levi’s Revel takes that curve innovation one step further by actively shaping a woman’s body, giving her the legs and butt she always wanted."
Well, this is good news for both curvy and skinny women, I guess. If you've ever wanted more junk in your trunk, now's your chance. And if you've already got it, then good for you!
