I know that I’m probably one of the 85% of women in this world wearing the wrong bra size, but I’m just not desperate to go to my nearest Woolies and get uncomfortably close to a strange woman and her measuring tape.
But now I don’t have to.
Thirdlove is a clothing company that has developed an app that allows you to find your perfect fit using your phone’s camera.
You don't have to be topless, just wear a tight-fitting top and it will uses the pictures to calculate your exact size – because, at the end of the day, it’s all about the maths.
Speaking about the app, Thirdlove co-founder Heidi Zak explains: “Great technology should solve every day problems, in a seamless and beautiful way” and the app seems to do just that.
*The app will only be available for Iphones at the end of September.
But would you use it?
But now I don’t have to.
Thirdlove is a clothing company that has developed an app that allows you to find your perfect fit using your phone’s camera.
You don't have to be topless, just wear a tight-fitting top and it will uses the pictures to calculate your exact size – because, at the end of the day, it’s all about the maths.
Speaking about the app, Thirdlove co-founder Heidi Zak explains: “Great technology should solve every day problems, in a seamless and beautiful way” and the app seems to do just that.
*The app will only be available for Iphones at the end of September.
But would you use it?