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Nicole Richie’s debut perfume

The former party girl and ex-Paris Hilton bestie has joined the flurry of stars who've launched their own fragrance.

Soon enough, we’ll have every singer and actress in Hollywood - and South Africa, with Bonang venturing into it too – who has a fragrance or fashion line attached to their name. And successful or not, I think it’s a little over done now.

Anyway.

So surprise, surprise, Nicole’s new scent is called (yep, you guessed it) Nicole which she describes as “soulful,” with notes of blackberry, orange, golden amber, Moroccan rose, cashmere, sandalwood, sugared patchouli and vanilla absolute.

Her inspiration?

"I was inspired by the scents of my childhood, I knew exactly what I wanted to do because my mom would combine different oils and lotions, and the blend of scents became very special to me.”

Aah, sweet.

Meanwhile, here’s a shot of the ad campaign – a heavily Photoshopped portrayal of Nicole.

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Do you think this perfume will be a success?


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