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Melanie Verwoerd | Pride campaign: Woolworths deserves to be congratulated, not boycotted

Melanie Verwoerd

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Errol Naidoo of the Family Policy Institute has urged people to boycott Woolworths, because of the retailer's support of Pride Month.

Errol Naidoo of the Family Policy Institute has urged people to boycott Woolworths, because of the retailer's support of Pride Month.

Matt Jeacock, EyeEm, Getty Images

Woolworths has indicated that they will not buckle under because of Mr Naidoo's campaign to boycott the retailer over its Pride Month posters. Melanie Verwoerd writes that we should support the company for their affirmation of a community that is too often marginalised because of outdated and absurd prejudice.

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