Share

Selena Gomez to launch beauty line - 'I want us all to stop comparing ourselves to each other and to start embracing our own uniqueness'

accreditation
Selena Gomez at the premiere of Universal Pictures Dolittle. Photographed by Axelle/Bauer-Griffin
Selena Gomez at the premiere of Universal Pictures Dolittle. Photographed by Axelle/Bauer-Griffin
Axelle/Bauer-Griffin

The singer and actress teamed up with Sephora on her makeup line, Rare Beauty, which she hopes will encourage users to embrace their uniqueness.

READ MORE: Rihanna may not have released an album, but she's launching a mascara we'd all love to own

“Rare Beauty isn’t about how other people see you. It’s about how you see yourself. I want us all to stop comparing ourselves to each other and to start embracing our own uniqueness. You are not defined by a photo, a like or a comment,” she says, announcing the beauty line on her Instagram page.

READ MORE: Blush, concealer and lipstick all in one: 4 alternative ways you can use your lipstick

Selena has spent the last two years working on the line and is now ready to share it with her fans.

"I wanted a brand where you feel comfortable. I think people feel pressure – I know I do. Where you kind of feel like you need to look like everyone else. Sometimes that can be a bit isolating,” the singer says.

Compiled by Futhi Masilela

Follow us on social media here: Facebook, Twitter, Instagram

Sign up to W24’s newsletters so you don't miss out on any of our hot stories and giveaways.

We live in a world where facts and fiction get blurred
Who we choose to trust can have a profound impact on our lives. Join thousands of devoted South Africans who look to News24 to bring them news they can trust every day. As we celebrate 25 years, become a News24 subscriber as we strive to keep you informed, inspired and empowered.
Join News24 today
heading
description
username
Show Comments ()
Editorial feedback and complaints

Contact the public editor with feedback for our journalists, complaints, queries or suggestions about articles on News24.

LEARN MORE