1. Vice notes that big brand clothing stores tend to play really loud music in an effort to get you to feel good and shop more. Does it work? We don't know, since fast-food eateries actually pump loud, fast-paced music in an effort to ensure you eat faster and leave quicker. Turn-over is everything, baby!
2. We all know the “aisle of denial” – those delicious treats like chocolate, nuts and biltong stacked on both sides of you as you make your way to the cashier. Similarly, impulse purchases like socks, hair clips and hair bands are placed in the aisle leading to the cashier at most big brand clothing retailers to ensure you keep shopping.
3. Many clothing stores hide stuff from you. Scenario: You go into a store and see a pair of shoes you like. You go home and contemplate whether to get it. You decide. You go back to the store to get it, but find it’s gone.