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Meet the plus-size male model everyone is talking about

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IMG Models agency recently announced and launched their plus-size male division. Their most talked about model, Zachary Miko, is the new face of its plus-size male division, making way for a new repertoire in the male fashion industry called ‘brawn’.

The modelling agency announced Miko as their representative when president of IMG, Ivan Bart, told WWD that brawn promotes body positivity and physical strength.   

IMG hopes representing Miko will allow larger men to feel more confident and comfortable with themselves. According to People, the model’s first big gig didn’t start off too well when his very first shoot day for Target’s website had a wardrobe size issue.

The 26-year-old is 6’6’’ (which is 198cm, so he’s freakishly tall) and has a 40-inch waist, which makes him amazingly unique. The New Yorker told People Magazine that he struggled with his self-esteem his entire life and that he never thought of himself as an attractive person. He also said that he wouldn’t have had the confidence to model if it had not been for his wife, Laura.

READ: 10 body-positive movements that will make you feel great about your body

Not only men sculpted like the statue of David should be catered to and seen on billboards. What about the average Joes? I think this is fantastic, and I am actually surprised that this is only happening now!

And with over 15 000 followers on Instagram and his new signing to IMG, Miko is definitely giving men the confidence to be happy with their body no matter what size they are.

More on body positivity:

SA retailer launches Valentine's Day campaign - and it's not what you'd expect

Before I was plus-size I had the worst body confidence

Dumplin': A powerful, riotous and joyful anthem to ladies in all their shapes, sizes and personalities

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