Body-positivity model Ashley Graham managed to squeeze in some bonding time with her mom, Linda Graham, during her recent swimwear shoot.
The two effortlessly posed alongside each other donning a series of bikinis, one-pieces and some cute cover-ups for Swimsuits for All’s x Ashley Graham collection, reports Elle Magazine.
"My mom has been my role model since childhood and has played a vital role in developing my confidence," Ashley said in a press release.
"She promoted body positivity in our household before it was a movement. Her feel-good attitude toward her own body has shaped my ability to remain positive and self-assured.
“I couldn’t think of anyone better to join me in celebrating the beauty of all shapes and sizes in this campaign. Plus, she's hot and looks incredible in the suits!"
According to Harper’s Bazaar, the incredible body-positivity campaign was shot on a beach in Morocco and is fittingly titled ‘Power of the Journey’.
Linda, who hasn’t worn a bikini since the ’80s, says she was proud to be part of such a powerful movement.
“I don't think I could’ve uncovered that inner strength without Ashley. That makes being a part of this campaign so much more special — she's my rock and inspired me at age 53 to be proud of my body again after I lost my own fortitude,” says Linda.
Although the 53-year-old looked comfortable in front of the camera, the mom told Vogue she’d never done a big shoot before.
The plus-size model hopes this photoshoot will empower women and encourage them to strut their stuff in a swimsuit regardless of their insecurities.
“What I want is for women my mother’s age to feel empowered and to know they too can look just as hot in a one-piece, a two-piece, or string bikini,” says Ashley.
“I believe beauty is beyond, age, race, or size, and it’s not a trend — at every stage of your life, you can feel beautiful.”