Entering a career can be terrifying, especially given the current state of the economy. Wherever you go, you will likely hear horror stories about graduates being turned away from every corporate door. While the job market can be cruel, there are a few fields out there with great opportunities for women who are looking for a job.

The following fields are developing rapidly, and skilled employees are in high demand.

Online Marketing

Marketing is more exciting, and more innovative, than ever before. The online realm has created a range of exciting opportunities for marketers to exploit.

The Internet marketing craze is no fad and is only becoming more popular. Online advertising allows marketers to reach a global audience, tailor their messages to specific markets, and explore novel methods of attracting the attention of the consumer.

The market is still relatively new and unrestrained by the limitations of conventional marketing – no annoying pamphlets, no huge distribution logistics. Online marketers are the new groundbreakers in advertising.

Financial Management

The proper allocation of resources is something that every company struggles with regardless of its size. Businesses, just like individuals, tend to make poor financial decisions. This can make all their good intentions in the fiscal forecast redundant.

No matter what your current occupation, you could benefit from learning the principles and skills of financial management, which will allow you to take control of your budget. If you are looking for a way into a career, learning about financial management would put you in the path of many willing employers.

Events Coordination

Life is full of special occasions, and people like to mark them with an event. Events, however, need planning. That’s where an event manager comes in.

Tasked with making a client’s event vision come to life, events management is more than just planning for the occasion. Designing, administrating, marketing and managing event operations will keep you busy.

The events business is a very exciting industry to be in and the opportunities to plan an event are endless.

Project Management

“If you measure it, it will improve”. So states Seth Godin, marketing guru, best-selling author and entrepreneur.

Project management is the process of measuring and improving. In streamlining all processes that go into task completion, the project manager ensures that activities take place at the right time, and within the allocated budget.

Any business can benefit from acquiring the skills of a project manager, and any employee can make their resume more attractive with the addition of project management skills, a skill that has become high in demand in the current job market.

Graphic Design

In an increasingly visual consumer culture, the skills of designing are what determine the success of any marketing campaign. People tend to be very impatient, wanting to obtain their information as quickly as possible.

A visually stimulating design encourages consumers to spend more time perusing a message or site. A graphic designer is thus a vital component of the reception of any campaign or information.

This career is both strategic and creative, requiring innovation and the ability to transcend the mundane. Opportunities in the field are rapidly multiplying, and entrants are in high demand.     
Consider attending a part-time online short course with the University of Cape Town and GetSmarter. For more information visit www.GetSmarter.co.za. Follow GetSmarter on getting_smarter or: Facebook.

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