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Momentum Multiply announces new digital health screening for qualifying members

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(Image: Supplied)
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healthcare, wellness, momentum, digital, south afr

Innovation and technology are accelerating the healthcare space at an incredibly exciting pace. From the role of artificial intelligence in disease research and prevention to the use of drone technology in emergency response, there’s no doubt that as technology continues to evolve so do the possibilities for improved health and wellness. 

This evolution has inspired the new reward offering from Momentum Multiply. The recent repositioning of their Multiply Inspire and Engage wellness rewards products, bring together the latest advancements in science, technology, and human ingenuity to create a more holistic approach to health. This is with rewarding holistic wellness at the heart of it all.

The improved offering, which has shifted from being loyalty-driven to being health-driven, assists and motivates members to achieve their health goals in short periods of time – by not waiting for years to advance in rewards levels, and improved benefits, aligned to realistic and achievable goals.

“We’ve seen the possibility of technology first-hand with the introduction of the Momentum Multiply app that is structured as a wellness rewards tool that will encourage and reward members for knowing their health and for looking after their overall wellbeing by making healthier choices. For us it’s about celebrating the intentional, incremental changes and gains that in the end give us the big reward of sound health,” says Márcia Garcia Eugenio – Head of Multiply Incentivised Wellness for Momentum Health Solutions.

As part of the brand’s goal to improve capability and access to their rewards, they have unveiled a digital tool, the first of its kind in the wellness rewards category that can help Multiply app users with health tracking through a digital health screening functionality.

Once a member is logged in, they can do a facial scan on the app and get a Healthy Heart Score. A Healthy Heart Score is a measure that Multiply has been using to assess heart and overall health. The Healthy Heart Score also determines the level of rewards a member qualifies for.

It’s quick and effective and gives you instant results on your vitals like your heart rate, blood pressure and stress level. Results are delivered in under two minutes.

“This new feature aids our members in getting a better understanding of their health metrics quickly and effectively, enabling them to make better choices. This in turn earns them more rewards and improves overall wellness. We know that the prevalence of disease is a huge cost – at Multiply it’s important that we influence behaviour, push a greater awareness of self and how that changes behaviour for better health,” concludes Eugenio.

The new digital screening will be available to qualifying Momentum Medical Scheme members from July 2023.

This post and content is sponsored, written and produced by Momentum.

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